Fashion and foodstuffs are not usually the first association one tends to make, however, there has been the occasional and unexpected collaboration. Who could forget Karl Lagerfeld for Diet Coke? Apparently the key to weight-loss is to drink the stuff by the gallon and then one might be able to fit into Dior Homme. Personally I like my crash dieting kept simple—Gravox diet, anyone?

Now comes the next fashionable collaboration: Matthew Williamson for Ladurée. In celebration of London then Paris Fashion Weeks this September, a kaleidoscopic butterfly printed box of eight macarons is €15.60. Too good to throw up!

I do believe there’s more for you to read: