Citrus Lane provides a subscription service for the United States which, each month, sends a box to new parents containing the baby products recommended most by real mothers and fathers. With 4 or 5 baby products worth $US50 and helpful parenting tips and tricks, each box is tailored to a child’s age from newborn to 18 months. The service was started by Mauria Finley, who says she approached her first baby like a business deal and gathered so much intelligence from other mothers, she wanted to share the love.
Rather than forcing everyone to get their own PhD in sippy cups, Finley, decided to provide real recommendations that would simplify choosing the best products for new babies. For those of us sans enfants, it is often baffling to try and work out what is an appropriate gift for parents-to-be and while champagne is the universal way to say, “Whatever you are doing is fabulous,” sometimes you do want to be a bit more specific.
Think of Citrus Lane’s boxes as wine of the month club, except for babies. Come to think of it, can they add wine? I’m sure new mothers would be interested in that.
At $25 per month or $250 per year, a subscription would make a great baby shower gift (perhaps split between friends, depending on your level of enthusiasm for the impending parturition). They also offer a standalone Deluxe Shower Box for $35.




Published on 5 October 2011 by Esmerelda Clark