In an age of digital gift giving, sending an electronic gift has the ability to feel intangible and impersonal—kinda of like a visit to the proctologist without the aid of at least a water-based lubricant. An email or a gift voucher code just doesn’t have the same cachet or mystique of a gift-wrapped box topped with a bow of ridiculous proportions.
Enter Giftwhip, a free “virtual gift wrapping” service that allows you buy a gift from any online store and send it to them in advance, concealed in its own “box”, away from prying eyes. Simply register your and your friend’s details and you’ll be provided with a secret email address, to which you’ll send your gift. Specify the delivery time and date, and a personal message and the recipient will receive their virtual gift replete with countdown timer. It’s the perfect invention for those who would normally find an object lying around the house and wrap it in whatever had the least food stuck to it.





Published on 24 January 2012 by Agony Uncle