Paddington Bear Was a Hipster: Moleskine’s Luggage Tags

Published on 6 January 2012 by


Paddington Bear Was a Hipster: Moleskine’s Luggage Tags

Here’s a proposition: Paddington Bear was a hipster. He had all the hallmarks: a duffel coat, a floppy Blossom hat, a vintage suitcase; and was found roaming Paddington Station with no recollection from where he came from or to where he was going. To me he sounds like most kids in East London after a night out on the turps and whatever drain-cleaner-posed-as-the-new-designer-drug is going  around. The poor old bear needs more than a marmalade sandwich; he needs an intervention.

Given that we’ve established Paddington’s hipster roots, perhaps he wouldn’t have been in quite the predicament had he had a Moleskine  luggage tag attached to him. They’re a colourful play on their traditional notebooks favoured by Ernest Hemingway, replete with elastic closure and the “In case of loss …” inscription found within their parent versions. Now will someone please help Paddington Bear out of that K hole …

Moleskine luggage tags are available from Amazon or Chronicle Books for US$9.95.

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